Why Practice Building Gimmicks Don’t Last

W

Docs,

In a nutshell, any practice building “strategy”, “script”, or “scare tactic” doesn’t last for long.

Why?

Because they are not relationship based.

They’re transactional.

Transactions have a short tail.

Relationships can last a lifetime and THAT’S how you maximize “Lifetime Value”—which includes patient compliance, referrals, and reactivations/repeat “business”.

So if you are looking for a way to attract a lot of new patients fast, here’s a

R E A L I T Y    C H E C K …

Don’t waste your time.

Don’t waste your relevance.

Don’t waste your reputation.

I N S T E A D …

Create,

Build,

&

Nurture,

R E L A T I O N S H I P S.

That’s how I built ChiroTrust.

That’s how my seasoned members attract 40+ new patients per month who are easy to process, easy to care for, and easy to manage.

The days of building a practice based on 10-20 new patients per month are dead and gone.

They relied on excessive treatment, billing, and shameless self-promotion.

You must be much more professional, elegant, and transparent than that.

L E S S    I S    M O R E.

About the author

Ben Altadonna

Ben Altadonna is the President of Altadonna Communications Inc., an extremely successful and well-known multi-media marketing and consulting company. Using strategies and systems that he himself has either invented or perfected, Ben consults with start-ups, manufacturers, information marketers, seminar promoters, and consultants of all types on how to increase both revenue and profit by identifying new opportunities and by looking at virtually every aspect of their product, market, and marketing from his unique perspective. Connect with Ben Altadonna online Google+

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About Author

Ben Altadonna

Ben Altadonna is the President of Altadonna Communications Inc., an extremely successful and well-known multi-media marketing and consulting company. Using strategies and systems that he himself has either invented or perfected, Ben consults with start-ups, manufacturers, information marketers, seminar promoters, and consultants of all types on how to increase both revenue and profit by identifying new opportunities and by looking at virtually every aspect of their product, market, and marketing from his unique perspective. Connect with Ben Altadonna online Google+