What business are you really in?
- The wellness business?
- The spinal correction business?
- The anti-aging business?
- The subluxation detection and removal business?
- The pain relief business?
- To make money anyway you can business?
NO…
You are in the HAPPINESS business.
Feelings are everything and happiness trumps all feelings.
That is why even the patients that seem to not respond as well clinically, still come in, are easy to deal with, and often refer others.
So take a hard look at everything that you put out there.
Everything that you do.
Everything that you make your patients do.
Everything that they experience.
Does it increase happiness?
This is a big task and could take years to optimize.
But once you got it right, everything “works” better.
