Chances are, you don’t know Dan Sullivan of Strategic Coach.
He is not a Chiropractor…and that’s a good thing.
He knows things that Chiropractors and Chiropractic do/does not.
SHORT VIDEO BELOW.
He and his wife Babs are top-notch people. Top notch.
Practically business and lifestyle geniuses.
Dan was instrumental in helping me eliminate complexities in my business and eliminating complexities for the entire Chiropractic Profession.
What I discovered many years ago is the power of simplicity.
…that simplicity is the solution.
But don’t think that creating simplicity is easy. It has taken me almost a decade to figure it out and create ChiroTrust.
It’s a never ending process:
COMPLEXITY + ELIMINATION OF COMPLEXITIES = GROWTH
OVER TIME, NEW GROWTH CREATES MORE COMPLEXITIES.
ELIMINATE THEM AND GROW AGAIN.
It’s a never ending and normal practice cycle.
Too many Chiropractors actually create unnecessary complexities…not only for themselves, but for the marketplace and their patients:
- Their messaging is complex
- Their procedures are complex
- Their service is complex.
…and they don’t know how to fix them. Instead, they unknowingly add even more complexities.
ChiroTrust members who embrace simplicity attract and keep far more patients. They have more time off and feel a lot more relaxed.
So if you are feeling overwhelmed, it’s probably because you’ve created a practice littered with complexities by default.
- You may be working too many hours.
- You may be doing things that you shouldn’t be doing (first think elimination, automation, delegation).
- And/or your practice business model and practice positioning needs some tweak’n.
- Embrace everything ChiroTrust. It works.
The good news is that the solution is SIMPLICITY.
Here’s that short video from Dan Sullivan…
