Share on Facebook Share on Twitter Should Chiropractic Marketing Strategies Include Google Plus Pages? Ben Altadonna has recently incorporated and is testing a Google Plus personal profile page into his online chiropractic marketing plan. Should YOU (make sure to read “here’s the deal” below)? Well…the answer to this question is somewhat complicated and still up for debate...
Chiropractic Marketing Tips: 3 Questions For Self?
Share on Facebook Share on Twitter Ben Altadonna Daily Chiropractic Marketing Tips I don’t know about you, but I love simplicity. That’s why before I do anything, I ask myself… A. Can it be eliminated? B. Is there a better way? C. Can it be done for me? As a result of this type of thinking, PBA (and now ChiroTrust) was created. Now most of my time is spent taking care of my members (manual...
The Challenges of Your Own Business!
Share on Facebook Share on Twitter Ben Altadonna Daily Chiropractic Marketing Tip: It Is What It Is! I love being in business. I love the challenge and the mind games I have to play with myself to stay sane. Frustration, burnout, excitement, satisfaction, fulfillment… all comes with the territory of working for yourself. It truly is “a game” and if you take it too seriously, you are setting...
How To Maximize Your Chiropractic Marketing Plans
Share on Facebook Share on Twitter Today’s Ben Altadonna Daily Marketing Tip is about: Chiropractic Marketing Plans It’s not a surprise but a joy every time a member tells my staff or me how well things are going for them. These doctors typically are the ones who, to some degree, already “get it”. They don’t offer long term care or hard sell maintenance plans. They have a level of...
Small Business Owners Must Always Be Building Their List
Share on Facebook Share on Twitter Today’s Ben Altadonna Marketing Tip: Always Be Growing Your Mailing List Since CHIROTRUST does most of the time consuming “techy” work for you, I don’t like to go too deep, too often into the why behind what we do … but there are a few marketing principles and concepts that you just cannot afford to ignore that have to do with your business...
What is CHIROTRUST?
Share on Facebook Share on Twitter Why is Ben Altadonna changing PBA to CHIROTRUST? As you know, names attract and repel. That’s why I love naming things; I want to attract and repel! Nobody, including you, should attract unqualified, disinterested, or wrong-fit customers or confuse those good patients who are already looking for a Chiropractor. That’s why for years I’ve been telling members to...
Ben Altadonna Time Management Tips For 2014
Share on Facebook Share on Twitter Today’s Ben Altadonna Marketing Tip: Time Management for the New Year Although throughout my adulthood, I’ve been a pretty darn good manager of time, lately I’ve become even better at it. What I’ve been able to achieve even by lunch time has even surprised me! So I asked myself, “What’s changed?”…and “How can my members benefit from what I’ve discovered?”...
What a Balanced Practice/Personal Life Should Feel Like!
Share on Facebook Share on Twitter Ben Altadonna Daily Marketing Tip: Balance and Success are Connected. Sometimes, Chiropractors forget to add “happiness” to their goal list and just like many things on their list, they lack a plan on how to get there. They seldom think about what it takes to get there, how they’ll know if they got there, or say “no” to anything that keeps them from...
Chiropractic Marketing Tips and Why Simple Is Best!
Share on Facebook Share on Twitter Chiropractic Marketing Tips From Ben Altadonna: WHY I THINK SIMPLE IS BEST? Today, because of no real fault of his own, I spoke with a guy who went from rags to riches and then back to rags again. Not an uncommon story. I’m doing everything I can to help him get his life back. I also know a ton of rich, miserable, and unhealthy folks. As far as Chiropractors go...
Chiropractic Marketing Strategies and Anti-Marketing
Share on Facebook Share on Twitter Today, I want to talk about one of my favorite Chiropractic Marketing Strategies. It’s called “Anti-Marketing”. So, you ask…What is anti-marketing? Anti-marketing is marketing that does not appear to be marketing. It is marketing that is extremely professional and uses content and information to position you as an expert and the...






