Share on Facebook Share on Twitter Let’s face it. Chiropractic can be all-encompassing. This is especially true if you aren’t only the Chiropractor, but also the owner of the practice. (Two separate and unique skill sets, by the way.) That’s why today’s “Time To Think” is directed to the practice owner who may or may not be doing the treating. So, here are my top tips to enjoying Chiropractic...
“With all the work around the house and running the errands of life, how can I make time to build my practice?”
Share on Facebook Share on Twitter To this day, my dad wonders why I’m not so handy around the house. In his mind, if I was, I wouldn’t get ripped off and I could “save a buck”. Well first of all, hats off to my dad. He’s 83, still going strong, and from the sweat off his brow as plumber, he supported the family. My mom was able to stay home, us kids went to good schools, and we all enjoyed some...
Are patient testimonials powerful?
Share on Facebook Share on Twitter Want to know what is way more powerful than patient testimonials? “Social Proof” Testimonials are when other people say how great you are with their words. …but social proof is all about action and as you know actions are more powerful than words. So, how do you create social proof in your practice? Schedule new patients when you know other patients will be...
“Do you think Chiropractors are still controversial?”
Share on Facebook Share on Twitter Since it’s Friday, it’s my day off. I’m heading to Target to get few things for Makiah’s 11th birthday party. The rest of the day I’ll be helping supervise the festivities which includes going to the movies. Wish me luck. 🙂 So, I’ll be brief. Chiropractors aren’t controversial. …but Chiropractic is. If you don’t believe it, you’ve been hanging out with...
“How do you increase Chiropractic demand?”
Share on Facebook Share on Twitter I spoke to a doctor this morning who has been practicing for well over 20 years and gets “0-8” new patients per month. “Chiropractors” are not in demand. But there IS a demand for pain relief. Like it or not, agree with it or not, it is what it is, was, and always will be. Embrace it Market towards it. Deliver it. If you do, there will be a demand. Not for...
Are Chiropractors Mainstream?
Share on Facebook Share on Twitter Want to succeed in Chiropractic? First, never quit. Ever. People who quit do so when they either think they have failed or care what other people think. Or both. Stop believing in the terms “failing” and “succeeding.” They are traps set by others who want you to fail, who are jealous of your passion, or who don’t understand what it truly takes to create value...
“Are Chiropractors Real Doctors?”… Why Do You Think People and Patients Ask This Question?
Share on Facebook Share on Twitter This question really flusters most D.C.s. But the real question should be, “Why do consumers ask this question in the first place?” In general, it’s from not meeting consumers’ and patients’ “real doctor” expectations. Now, you might be saying to yourself, “Fine, if that’s the case, then I’m okay with the question because the last thing I want to do...
“Why Don’t Patient Care More About Their Health?”
Share on Facebook Share on Twitter I’d like to make a confession. It’s been about 10 weeks since my last Chiropractic adjustment and in my past I’ve gone several months between adjustments. Does that make me a hypocrite? No, it makes me human. There are overweight D.C.s, D.C.s who smoke, D.C.s hooked on drugs, alcoholic D.C.s, and D.C.s who don’t workout, don’t have positive mental attitudes...
How Can I Eliminate Chiropractic Burnout?
Share on Facebook Share on Twitter Wake up call! This is your life… Are you living it or just getting through it? We all (me included) can get caught in the “Ground Hog Day” trap of uninspiring habits, rituals, and routines… or even worse, uninspiring thoughts and perspectives. A life of envy, searching, and second guessing. That’s not how to succeed in Chiropractic. That is why ChiroTrust...
“If I Join ChiroTrust, Will I Have Access To You?”
Share on Facebook Share on Twitter Yes. I speak to hundreds of D.C.s per month from all parts of the U.S. and Canada. Most of the time, I answer questions which are “little picture” questions. Questions like… “How do I find a C.A.?” “What are the best office hours?” “Should I call patients after their first adjustment?” …and the most common one, “How do I get...