Share on Facebook Share on Twitter Chiropractic patients today aren’t like Chiropractic patients 15, 10, or even 5 years ago. In the past, it was much easier to attract them. Today, to attract a patient, you must first get their attention. Once you have their attention, you must keep their attention… BEFORE they become a patient, WHILE they are a patient, and AFTER they “stop coming in.” …and you...
Share on Facebook Share on Twitter Try this doc… Test a new morning habit. I recommend this one: Alone, either outside in your backyard or at a coffee shop, hang out for at least one hour BEFORE going to the office. Don’t have a laptop computer with you but do have the following: 1. Pen and Notepad 2. iPad with wifi 3. A beverage of your choice (Coffee, Tea, Lemon Water, Smoothie, etc...
Share on Facebook Share on Twitter In business, it’s all about value. But “Value” is subjective. What you value isn’t necessarily what others value. So how do you get others to value Chiropractic in the way that you value Chiropractic? You don’t. For decades, Chiropractors have tried to make the public as passionate about Chiropractic as they are. And while some patients are receptive to that...
Share on Facebook Share on Twitter Doc, over a year ago I made a mistake—actually, a big mistake that I just recently rectified. I hope you don’t make a similar one. What was the mistake? Offering doctors a chance to join ChiroTrust for $1.00. Although it attracted a lot of doctors, some were not a good fit for ChiroTrust… They tended to procrastinate. They feared change. They lived in the past...
Share on Facebook Share on Twitter Are you a Chiropractor or a Business Person? If you own a practice, I know what you are going to say…. “BOTH!” But are you really? Even if you went to business school, you didn’t leave with the skills to build a Chiropractic practice. So if your practice isn’t exactly where you want it to be, don’t be TOO hard on yourself...
Share on Facebook Share on Twitter Want to build your practice? Here’s how NOT to do it… Run an ad Offer free and/or discounted offers Ask for referrals That’s not marketing. That is advertising. These days, “advertising” doesn’t work. What DOES work is building and amassing relationships that you are committed to nurturing over the long haul—especially if you want to create and maintain a solid...
Share on Facebook Share on Twitter There are MANY reasons why some Chiropractors succeed but only ONE reason why most do not and probably never will. Successful D.C.s have A LOT in common with one another. Struggling D.C.s have ONE thing in common with one another. Successful D.C.s… Accept change Never look back Get a lot done Are confident and competent Are nice, kind, happy, grateful...
Share on Facebook Share on Twitter Running a business is such a huge brain game—it’s an eternal struggle and relationship between actions and results. It’s always wondering what is and what is not worth the effort and/or expense—especially when stats are down. When stats are down, it is not uncommon to freak out, doubt, and want to stop and shop. Stop what you are doing and shop for...
Share on Facebook Share on Twitter Want more out of your practice and your life? Create momentum. Here’s what I mean… Unless and until you have a real reason to get out of bed every morning, life feels pretty stagnant and unfulfilling. Every day feels exactly the same as the day before—sort of like you’re trapped in the movie Groundhog’s Day… But when you have a lot of irons in the...
Share on Facebook Share on Twitter How often do you communicate with every patient who has ever been in your practice? Here’s the bad news… If anyone on your patient list has not been communicated with in over a year, then they will be as responsive as a stranger to your marketing attempts—maybe even LESS responsive. So what IS “communication”? Here is what it is NOT: Birthday cards Holiday cards...
To receive via email these 15 powerful Chiropractic Articles for your website, Facebook posts, and/or in office handouts, enter your name and email address below. For licensed and verified D.C.s only.
Practices Made Perfect™
Join ChiroTrust Today!
If you would like ChiroTrust to start attracting patients to your office by April 1st, sign up below no later than Wednesday, March 28th
Hello, I'm Dr. Michael Roizen,
I'm certified by both the boards of anesthesiology and the American Board of Internal Medicine. I'm past chairman of the Food and Drug Administration advisory committee. I'm the chief wellness officer of the Cleveland Clinic.
I've appeared more than 18 times on Oprah Winfrey, Good Morning America, CNN and The Dr. Oz Show.
But this isn't about me; this is about you, your practice, and the practice promotion leader in your field, Ben Altadonna.
Quite frankly, until I met Ben, I only thought of chiropractic as very useful for back pain, or for back spasms. But, he has taught me more about what chiropractic is and what it does.
I'm so impressed that I am a contributing author for ChiroTrust doctors. Ben is one of the few people in chiropractic that I've come across that seems to spread chiropractic message into the mainstream.
If you are not a ChiroTrust member I urge you to become one.
Dr. Michael Roizen, M.D.
Chief Wellness Officer of The Cleveland Clinic
“Just finished my 2nd week open in my new office. I've had 15 new patients and did 25 this week on three days…”
Jason Lyles, D.C.
“…I can’t get better results at any price. For just over 500 bucks, it’s a bargain!”
Michael Reiss, D.C.
“As soon as we started doing this, our numbers, within about a month, tripled. I couldn't believe it.”
Dr. Duncan, D.C.
“139 visits this week. Another 14 new ones. My target for this year... was 80 visits per week. This is fantastic!”
Craig Butler, D.C.
“You are the best thing to happen to chiropractic!!…im seeing 200 pt a week 30 of which are new all in 28 hours a week!! All stress free with 2 ca’s in 800 sq ft. I have so much to say but I know u are all about being concise.”
Charles Archer, D.C.
“New patient visit still strong as heck… 14 new patients today. That makes 110 for the month so far.”
Billy Rodriguez, D.C.
“I love what ChiroTrust does for its members and am proud to be a part of it.”
Dan Murphy, D.C., DABCO
"ChiroTrust has got me to the point where I don't have to think about the practice. Every weekend for me is a vacation... I don't worry at all from where that new patient is going to come from. They just continue to come in."
Ray Marquez, D.C.
"I joined initially because it seemed like a win/win with little out of pocket to gain some knowledge. I had tried several other "coaching" groups, and was very disillusioned and discouraged. Also out tens of thousands of dollars. After implementing your strategies…my practice began to grow effortlessly. I just appreciate the no BS approach to dealing with practice, patients, marketing, and success. Appreciate you. Thanks."
Wil Holdsworth, D.C.
"You are the best thing to happen to chiropractic!! Your company has taught me how to look act and be successful as a chiro. In 5 years im seeing 200 pt a week 30 of which are new all in 28 hours a week!! All stress free with 2 ca’s in 800 sq ft. I have so much to say but I know u are all about being concise.
You rock!"
C. Archer, D.C.
"I have been with ChiroTrust since 2012 and would recommend them highly to any chiroprator who wants to serve more patients and have a great support system with help in mamy areas of practice. It is well worth the money and I recommend you join them ASAP. Have a great day!!!"
Gregory E. Johnson, D.C.
"Listen to ChiroTrust… Stop chasing new patients. We get 200+ new patients monthly…"
Thaddeus Gala, D.C.
Big Practice, Big Overhead, and Big Headaches?
Stable, Stuck, but Surviving?
Or Bummed, Broke, and Barely Making It?
These are the Top 3 Reasons Why Good Chiropractors
Choose ChiroTrust And So Should You!
“Chiropractic's problem isn't that it is misunderstood, it's that it fails to understand the market.”
Ben Altadonna
Question for ChiroTrust founder Ben Altadonna? Click Here
As a Member of ChiroTrust, There is Nothing Else To Buy And…
You Can Attend “The Committee” For Free!
(For more information on “The Committee”, Click Here)
My practice was fine until recently and now it seems like nothing brings in new patients. How do I know that ChiroTrust works?
Great question, we get that a lot. We have found that most D.C.s struggle to get everything done on their own. Chances are, everything that you’ve tried before was either not what people/patients wanted, or you just didn’t have enough time, desire, or money necessary to pull it off. We are not consultants. We don’t sell shovels, we do most of the shoveling for you. ChiroTrust works because ChiroTrust does most of the work. That way, nothing else to do, nothing else to buy. If you want ChiroTrust’s founder Ben Altadonna to know more about you, your practice, and what you’ve tried in the past or what you are doing now, pick a time and he’ll give you a call. Click here.
My practice is great but I feel like I work too much. I’m getting burned out. I don't really need more new patients but rather, more free time. Can ChiroTrust help me get my life back?
Yes, as ChiroTrust grew, its founder had the same problem: too many hats to wear. By eliminating, automating, and outsourcing, he continues to spend time only on his unique abilities—those things that truly bring value to his clients. Practices get complex over time. It’s a part of growth but can also limit your growth. Schedule a call with Ben if you like, he can share his personal story with you and explain why ChiroTrust’s free member support and more free time are exactly what you and your practice need. To schedule your call, click here.
I have a corrective and wellness care practice. ChiroTrust seems to be more symptom oriented. Will ChiroTrust still work for me?
We have found that our corrective/wellness members experience the greatest practice growth after they first attract more patients in the door and to do that, you must accept the unfortunate fact that most patients come in with a symptom. Provided that you offer patients care options and put their needs before your own, how you address that symptom is up to you. We’ll do our job and attract them for you, then you do yours.
Would practices that offer other services in addition to Chiropractic care still benefit from ChiroTrust?
Yes because patients start off with the same or similar chief complaints. How you address and treat those complaints and what you offer to your patients is up to you. We will also market any and all practice-related websites and/or social media accounts that you already have.
How does ChiroTrust attract patients?
ChiroTrust attracts patients by marketing and positioning your practice on and offline in such a way that patients become confident in choosing you as their doctor and referring others to your practice.
How long does it take to see results?
If you provide us what we request and follow our new member instructions, typically 2-4 weeks.
Are there any other costs involved?
No. Your ChiroTrust membership fee is all-inclusive. Some members pay to boost their ChiroTrust articles on Facebook or mail them to their patients but most members don’t need to.
Does each doctor in our practice need to join separately or does one membership cover every doc in our office?
If you have a partner or associates on staff, then we will include them in the marketing for your practice at no additional charge. However, only you can attend committee meetings at no charge. If you share office space with another doctor but have separate practices, then each doctor must join separately.
I own more than one location. Does one membership cover all locations?
If you have two locations, the second location will be covered under one membership. If you have three or more locations, you will need to purchase additional memberships.
To Join, Click Here
Ben Altadonna is the President of Altadonna Communications Inc., an extremely successful and well-known multi-media marketing and consulting company. Using strategies and systems that he himself has either invented or perfected, Ben consults with start-ups, manufacturers, information marketers, seminar promoters, and consultants of all types on how to increase both revenue and profit by identifying new opportunities and by looking at virtually every aspect of their product, market, and marketing from his unique perspective. Connect with Ben Altadonna online Google+