I just completed a year-long experiment.
…To determine if I could be with ChiroTrust members “face to face” (See pictures below).
See, I know what it takes do succeed in Chiropractic.
I’ve spend 17 years studying and doing marketing.
And each day, for the last 17 years, I’ve practiced what I preach.
THAT’S what differentiates me from most everyone else who comes and goes in this industry.
Maybe that’s why, for me, it’s not that hard.
As a matter of fact, truth be told, it is much easier (and more fun) to succeed than to fail.
With succeeding, you get to have a first class practice that isn’t dependent on “closing” patients or convincing them of anything.
With succeeding, you “want,” not “need”.
With succeeding, you lose your own, and repel others’ skepticism.
Actually, success comes from those things.
It’s a byproduct.
Failing and struggling comes from worry, stress, self-doubt, paralysis of analysis, and the habit of always saying “no” to new ways of thinking and doing.
During this experiment, I realized that to get to the next level, some ChiroTrust members do benefit from seeing me and being with other ChiroTrust members face-to-face.
Here’s why (I think)…
- I’m imperfect – Yes, I do have some marketing chops. But other than that, I’m not intimating, that charismatic, or even that comfortable around people.
- It’s helpful to be able to communicate with other ChiroTrust members that you connect and keep in contact with.
- That we are all in the same boat and that we all can accomplish a whole lot more together than all alone.
So yes I do, it’s called “The Committee” but you need to be a member of ChiroTrust first.
The good news is that when you join ChiroTrust, you probably won’t need anything else from me or anyone else. But if you do, it will be a want and not a need.
