This week, I will tear apart Chiropractic… giving you the top 4 reasons why Chiropractors fail.
Yesterday, I talked about reason #1:
They think and act like a Chiropractor,
a technician, an employee….
and Not like An Entrepreneur or Business Owner
If you missed it, I recommend going back to your inbox and reading it.
The remaining 3 reasons are also obvious to me and hard to witness.
I hate seeing Chiropractors fail.
It impacts their family, their health, and their happiness.
And Chiropractors fail unnecessarily.
And the reasons have nothing to do with what Chiropractic is or isn’t.
And nothing to do with technique or philosophy.
And… it has absolutely nothing to do with how long a D.C. has been in practice or even how clinically competent they are.
AND… it has nothing to do with how good looking or charismatic a chiropractor is either.
So here is REASON #2…
“Inaccurate Thinking”
Why you got into Chiropractic in the first place.
What your peers, spouse, significant other, friends, and family will think.
Because you have been doing things the same way for so long.
Your patients are different.
Your town is different.
Your situation is unique.
Money is tight.
You are too old.
You are too young.
You are too shy.
Chiropractic is a tough business.
Life is tough.
You are tired of struggling.
You’ve been successful for years and your success will certainly continue.
You just need to build up your practice so that you can sell it and take the money and move to where you really want to live.
Patients don’t accept or enjoy being emailed daily.
Mailing to patients is too “expensive”.
….I CAN GO ON AND ON BUT YOU GET THE POINT.
THESE ARE ALL EXAMPLES OF WHAT I CALL “INACCURATE THINKING.”
Inaccurate thinking creates, attracts, and deserves failure.
Your mind is your worst enemy.
So don’t take your thoughts too seriously because more often than not, they are inaccurate.
Let them come, let them go.
See you back here tomorrow for REASON #3.
